04.12.2012
bareMinerals takes to the skies with Virgin Atlantic’s “Upper Class Red”

I love a good brand collaboration and, of course, a good red lip.  BareMinerals just announced that they partnered with Virgin Atlantic to give passengers a “taste of the high life” with the release of their signature Pretty Amazing lipcolor in “Upper Class Red.”  According to the press release, the new shade is a spin on the iconic Virgin Atlantic red, which gives passengers the chance to experience the jet-set glamour and style synonymous with the airline’s distincitive cabin crew, known for their signature red lips, suits and shoes.

Passengers who want to purchase Upper Class Red can do so on board any Virgin Atlantic flight, the Virgin Atlantic Clubhouse Spa at Heathrow, Gatwick and New York’s JFK International Airport.

Tres chic.

 

 

 

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