News flash – two of my favorite things, Lady Gaga and Barneys New York, have teamed up to create Barneys 2011 Holiday campaign, GAGA’S WORKSHOP! The unique collaboration with Lady Gaga will bring together the talent of several artists including Eli Sudbrack and Lady Gaga’s own Fashion Director, Nicola Formichetti. For the first time ever, Barneys will convert an entire floor of its Madison Avenue flagship into a dedicated space for the holiday initiative, starting in mid-November.
What I’m super interested in will be the selection of small gift items that Gaga designed along with Nicola Formichetti where 25% of sales will be donated to a charity of Gaga’s choice – what a great holiday gift. I seriously can’t wait to check this out when I go back to New York for Christmas this year.