Reader Question: How are you supposed to apply facial cleanser?


Hi Jamie,

This is a weird question but do you really need to wash your face in an “upward motion”? I keep reading things that say you do, but I’m not sure.



Hi C,

Ha! That’s a great question and, honestly, that sounds like some marketing magic to me. I can’t find any kind of scientific data backing that up and I kind of assume that they say that just to make an ordinary cleanser sound like it’s better than it actually is. So don’t worry- apply your face wash however you like!

Here are a few of my favorite face cleansers:


6 thoughts on “Reader Question: How are you supposed to apply facial cleanser?

  1. Meggy – I am wondering if you use a flash when indsie? What if you go somewhere and they do not have enough natural light I recently tried to do a shoot indsie but there was not enough light and I went to use my external flash, however, daddy wouldnt let me, even when baby was asleep. Have you ever had this issue, what lense do you use in order to let in enough light??Thanks, this is a great post!May 8, 2011 8:54 pm

  2. It’s pretty interesting that the mainstream media has changed the way it looks at this recently dont you think? What once seemed like a never discussed issue has become more prevelant. It’s that time to chagnge our stance on this though.

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